WebA Wall Street Journal and USA Today national bestseller! “Smart... [it offers] ways to communicate in a short-attention-span world." — The New York Times' DealBook "A slick, engaging and…laudable effort to help communicators reach through the verbal haze and grab readers by the lapels." — The Wall Street Journal “The writing of Smart Brevity is … WebWhat Smart Brevity looks like. Whether we're reading 10 words or 10,000, if our eyes hit a big block of text, we zone out.Shut the email. Star the tab. Yes, but: There's a winning mix of white space, bolding, images and bullets that will break us out of that haze. And it works for any form of communication. It's built on insights from eye-tracking labs and years of testing.
The Dubious Wisdom of “Smart Brevity” The New Yorker
WebMar 29, 2024 · Jim Vandehei, Mike Allen, Roy Schwartz. Marian Smith 's review. Mar 29, 2024. it was ok. bookshelves: selfhelp-business. It's touted as the "Strunk and White of the Digital Age" because apparently there is no longer a need to write complete sentences. The book gives some practical advice to office drones who want and/or need to improve their ... WebJan 4, 2024 · You’re wasting your reader’s time. Here’s how to change, in just six words. Brevity is confidence. Length is fear. This guiding principle turned first Politico and then Axios into hugely influential media companies. It’s also in the dna of Smart Brevity™, the Axios spin-off that teaches Fortune 500 companies, organisations, professional writers … city college spitzer school of architecture
Get the most out of Smart Brevity® guidance - Axios HQ
WebSep 20, 2024 · In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications. ... Goodreads is the world's largest … WebStar the tab. Yes, but: There’s a winning mix of white space, bolding and bullets that will break us out of that haze. And it works for any form of communication. It’s built on insight from eye-tracking labs and 5+ years of testing. The result: 50% shorter read times, on average. Smart Brevity Guidance in Axios HQ combines Axios’ Smart ... WebSep 20, 2024 · Smart Brevity is a system and strategy that will teach anyone who works with words how to think more sharply, communicate more crisply, and save your readers time. It's about how to say more with less. ... Goodreads Book reviews & recommendations: IMDb Movies, TV & Celebrities: IMDbPro Get Info Entertainment Professionals Need: Kindle … dictionary doodle